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Useful and effective branding tips for SMEs
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Category: Deliver Exceptional Brand Experiences
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Top 5 Places to Showcase Your Interior Branding
By using your brand story, identity and vision in your interior branding you don’t only create confidence and culture in your brand but you also boost enthusiasm, productivity and pride in your employees. We all know inspired spaces create inspired minds and happy employees create outstanding results. But where do you think the top 5…
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Is branding making me stressed?
When you walk into a large supermarket and see 10 brands of baked beans you have to ask yourself – is this too much? Do we need this amount of choice? Is a multiplicity of products making us stressed, adding to our everyday anxieties? With so many variables – price, quality, brand, taste, packaging and…
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How to create a Multifunctional Workspace in your home
Turning a room into a multi-functional space doesn’t need to effect how you host family and friends. Using a space more efficiently makes common sense, especially now for some hybrid and home working is a part of everyday life. The trick is to create a multifunctional room that boosts your creativity but equally works as…
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8 Areas that will Improve Productivity in your Home Office
Improving your productivity in your home office can be tricky. Mixing home and work life is difficult enough without having to add to the stress of whether you will get your list of work done today. With that in mind Squark Design have highlighted 8 areas in which you can create a better space for home…
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How brand storytelling will improve YOUR business
We are all wired to hear and tell stories. From the everyday happenings to our most elaborate stories in both our business and personal lives. We do it to create a background, some understanding to the moment. What a person said, the way they said it, the language used building up to the story finale.…
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Pros and Cons of Business Branded Content
What Is Business Branded Content? Branded content for business is a marketing technique that involves creating content that is directly focused on a brands values, story or promise rather than on the specific products or services that it offers. Branded content for business generates added value for your ideal customers. Instead of looking for…
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Simply explained: Logos, Branding and Visual Brand Storytelling
What is the difference between a logo, branding, brand identity and visual brand storytelling? It’s ok to not know the terms and what they mean. If you asked me to tell you the difference between four different types of bolts I probably couldn’t it – but those bolts are vital to keeping that object your…
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10 ways to improve business with interior branding!
Business can be improved in many ways, but using internal wall space is not seen as one of those ways. Business owners may be putting their business at risk by not fully understanding the value of branding in the workplace. By using your brand story, identity and vision you don’t only create confidence and culture…
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Improve your health and mentality with colour
I am sure you know that every very colour can trigger a different mood, emotion or feeling in your space – so picking the right colour for you at the beginning is key. But did you know certain colours are believed to improve your health – both physically and mentally? Below is a brief guide…
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How often should I redecorate my office space?
Creating a fresh new look in your office space is always an exciting prospect. But starting something new can be daunting and this is very true when it comes to giving your office a fresh new look. Redesigning an office involves careful planning to use your space and your budget to their best advantage and…