Author: squarkpenguin
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Professional Brand Package
IDEAL FOR:SMEs and SMBs – 60 Minute brand discovery session (online) – 3 x Logo designs – 2 x Social media designs – 3 x revision rounds on chosen design – Brand guidelines(logo usage, colour guidelines, typography and visual do’s and don’ts) – 1 x Branded digital background for video calls, presentations, or webinars (for Zoom/Teams) –…
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Essential Brand Package
IDEAL FOR: Small businesses or start-ups – 30 Minute brand discovery session (online) – 2 x Logo designs – 1 x Social media icon – 2 x revision rounds on chosen design – Mini brand guidelines – Full copyright ownership – Vector, jpg and png logos supplied Investment: £650
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Creating Memorable Brands with Emotional Design
When building or growing any brand, creating an emotional connection with the audience is paramount. Just like a symphony, where each instrument contributes to the overall harmony, emotion design weaves together three essential elements: visceral, behavioural, and reflective. In this article we (Squark Design) will look at each of these elements and how they play a crucial role…
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Narrative Structures for Brand Storytelling
When attention spans are fleeting, brands are turning more to brand storytelling to help them stand out in the crowd. More than just a sequence of events, brand storytelling is a strategic blend of emotion, authenticity and narrative structure. It’s the secret ingredient that transforms a brand from a mere entity into a compelling…
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Successful Branding Trends for 2024
Staying ahead of the curve is essential when you run a business, especially when it comes to visual branding and brand identity. In 2024, businesses in the UK will witness a dynamic shift in visual branding trends that are reshaping the way they connect with their audience. In this article we explore the cutting-edge…
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Visual Branding and Brand Storytelling Trends 2024
As we step into the new year, the world of marketing and branding is set to undergo significant transformations, with the United Kingdom at the forefront of these changes. The landscape of visual branding and brand storytelling is evolving rapidly, reflecting the dynamic nature of consumer preferences, technological advancements, and cultural shifts. In this article,…
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Why visual brand storytelling is important for SMEs
In today’s competitive business landscape, where consumer attention spans are fleeting and brand loyalty is hard-won, the art of effective brand communication has evolved significantly. One of the most potent strategies that has emerged is ‘visual brand storytelling.’ In this article we will delve into what visual brand storytelling is, its importance for SMEs, the…
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How can I create an effective visual brand storytelling strategy?
In the dynamic world of business, where consumer attention is scarce and competition is fierce, businesses must harness the power of visual brand storytelling to captivate their audience and create a lasting impression. Developing a compelling storytelling strategy can set your brand apart and forge meaningful connections with customers. This article outlines some of the…