Author: squarkpenguin
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Interior branding – where do I start?
When someone walks in to your building, what do they see? Blank walls? Grumpy receptionist? Ticking clock? Does it make them feel welcomed, positive or scared? First impressions will stick in the minds of visitors for years to come.Interior branding is one of the most well known ways to make sure people know that they…
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Benefits of branding for new and small businesses
Your branding is so much more than a logo – it is the first impression you give to your audience. It promotes your brand voice, your mission, your values and you use all these over every aspect of social media, marketing and advertising in your business. It tells your audience what they should expect from…
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10 DIY Home Decoration Ideas to Transform Your Space
Create a ‘wow’ factor space in your home in 2022 with these top ten quick and simple wall decoration ideas to transform your space and create a happier place for you and your family to spend your time. 1. Step outside your comfort zone To make a dramatic change to any room, the two…
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How do I start telling my brand story?
You may have been in business 3 months or 30 years, but there is one thing that differentiates you from every other competitor out there, and that is you and your brand story. I am not talking about your values and messaging – that comes later, I am talking about how your business came to…
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What does a Visual Brand Storyteller do?
Person 1: “What do you do?” Me: “I’m a Visual Brand Storyteller.” Person 1: “Interesting. What is that?” Me: “I help aspiring business owners tell their brand story through all visual aspects of their communication, helping them to create authenticity, loyalty and excitement in their brand.” Person 1: “So you’re a Graphic Designer then?” Me:…
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Pros and cons for using a digital backdrop in business
With more people working from home or dividing their working week between the home and office, virtual meetings are here to stay, so what is the best way to showcase your company personality? A variety of background options have come to light over the last few years from blank walls, shelving, unusual fabrics to virtual…
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How do I correctly work out the square meter of my walls?
When measuring an area that you want to be covered in a material such as a bespoke wallpaper, you’re going to have to work out the number of square metres to figure out how much material you need to order. What’s the formula to calculate square metres The formula is quite simple it is…
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Do I need a green screen for my virtual business background?
You don’t have to use a green screen. You can simply use the wall in your office, but to get the most from your background a green screen is recommended. Why use a green screen? If you’ve ever used a virtual background feature without a green screen, you’ve probably noticed the glitches. That’s because…
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Top 5 company digital background disasters
I have seen some really bad digital background designs. I mean, REALLY bad. These kind of backdrops actually have the opposite effect to what they should be having. A good company background should showcase the brand, engage with a strong message while elevating your business above others. This will create the right impression and leave…
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How do I measure my walls correctly for rolls of wallpaper?
Measuring up your walls for wallpaper can be a tricky job. We have provide some top tips and tricks so you don’t make any costly mistakes when it comes to buying rolls of wallpaper. You will need: – A measuring tape that is long enough to run across the longest, or highest wall, or…
